Complete Professional Path

Diploma in Digital Marketing Analysis

The Digital Marketing Performance Analysis Diploma aims to equip learners with the knowledge and skills necessary for effective digital performance analysis.

This diploma is targeted at professionals and students looking to enhance their capabilities in digital marketing. Through a series of specialized courses, you will gain an understanding of modern tools and techniques that help you achieve tangible results.

23 hours7 courses

What you'll learn

  • Set up Google Analytics GA4 and analyze data.
  • Design a professional chatbot and enhance user experience.
  • Manage containers using Google Tag Manager and transform data.
  • Build a dynamic sales funnel to enhance sales and manage customer journey.
  • Improve customer relationship management through ZOHO CRM and analyze data.
  • Manage social media accounts and apply effective strategies.

What you'll achieve

  • Analyze data using Google Analytics GA4 to enhance performance.
  • Design a professional chatbot that boosts customer interaction.
  • Master the use of Google Tag Manager for data analysis.
  • Create a dynamic sales funnel that contributes to increased sales.
  • Efficiently manage customer relationships through ZOHO CRM.
  • Improve social media account management and increase audience engagement.
7
complete courses
23
hours of content
1+
months of study (1 hour/day)
3
languages (Ar / En / Fr)

Why this diploma

  • Verifiable certificate with serial number

    Every certificate is issued with a unique serial number that employers and universities can verify on a public verification page. Issued in the diploma's name, ready to share on LinkedIn.

  • Available in three languages

    All content — titles, descriptions, and the certificate — is available in Arabic, English, and French. Pick your language from your account settings.

  • Structured like a university program

    Each course builds on the previous one — no gaps, no repetition. You start from zero and reach a professional level ready for the job market.

  • A tutor that never sleeps

    Zico answers in seconds inside every lesson — re-explains anything unclear, summarises lessons in bullet points, and quizzes you until the concept sticks.

  • A working library you keep forever

    Practical files, ready-made templates, and reference cheatsheets — download them to your device and use them in your work long after the diploma ends.

  • Exam before certification

    To earn the certificate you must pass the end-of-course exam. The exam is built from the lesson material itself, ensuring the skill is real before it goes on record.

Common questions before enrolling

When do I start and when does access end?
The diploma appears in your courses page right after you enroll, and you can start immediately. Access duration depends on how you obtained it: a one-time diploma purchase grants permanent access, while access via one of the general subscription plans lasts for the duration of that subscription.
Is the content suitable for someone with no prior background?
Yes. Every diploma is built as a path from fundamentals up to advanced level. The first course is foundational and requires no prior knowledge of the field.
How valuable is the certificate in the job market?
The certificate is issued under the full diploma name (not for a single course) and comes with a unique serial number an employer can verify on a public page on the platform. Designed for use on LinkedIn and CVs.
What if the diploma doesn't suit me?
If you find the content isn't a fit within the first 14 days of enrollment, you can request a full refund from your courses page — no questions asked.
Do I need any special software or equipment?
Most diplomas only require a mid-range computer. When something extra is needed (e.g. a paid tool), the course mentions it in the first lesson along with a free alternative whenever one exists.
How do I reach an instructor when I need to?
Zico is available 24/7 inside every lesson for technical questions. For deeper questions, open a support ticket from your account and the instructor will reply directly within 24-48 hours.