Visual Identity Design

Unique Visual Identity on Social Media

4.4(66)1h 54m20 lectures2 sections

What you'll learn

  • Understand visual identity design
  • Learn to choose colors and fonts
  • Apply integrated visual identity design
  • Master creating brand guidelines
  • Design distinctive visual elements
  • Manage identity on social media

About this course

This course is designed to teach the visual identity design for companies and brands on social media professionally. It covers the steps to create a comprehensive visual identity, from researching and analyzing the audience to selecting colors, fonts, and appropriate visual elements. The course also includes practical applications for creating a complete visual identity with brand guidelines. By the end of the course, you will have the skills needed to design a distinctive visual identity that meets client requirements.

Expected outcomes

  • Create a comprehensive and distinctive visual identity for companies.
  • Analyze the target audience and select appropriate visual elements.
  • Design clear guidelines for applying the visual identity.
  • Practical application on real projects to create a visual identity.

Learner reviews

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4.4
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    Course content

    1

    Visual Brand Identity on Social Media

    19 lectures
    1. Course Introduction4:31
    2. Client Brief Document (Part One)2:51
    3. Client Brief Document (Part Two)4:47
    4. Research2:18
    5. Audience2:20
    6. Styles Capes2:13
    7. Mental Map2:57
    8. Typography5:50
    9. Typographic Scale2:49
    10. Colors (Part 1)6:46
    11. Colors (Part 2)4:42
    12. Color Tools7:28
    13. Brand Identity Example5:40
    14. Mockups4:24
    15. Brief Websites1:36
    16. Practical Application of Creating a Complete Brand Identity (Part 1)20:23
    17. Practical Application of Creating a Complete Brand Identity (Part 2)13:52
    18. Practical Application of Creating a Complete Brand Identity (Part 3)12:41
    19. Brand Guidelines6:48
    2

    Attachments

    1 attachments
    1. Downloading Materials and Tools Used in the Course

    Instructor

    Abd Al-Salam Safwat

    Abd Al-Salam Safwat

    Graphic designer with over 7 years of experience, known for outstanding work in branding for renowned Arab companies.
    655 students1 courses