
Corporate Performance Analysis Models
Evaluating Financial and Operational Performance of Companies
What you'll learn
- Learn to analyze internal and external environments
- Understand tools for analyzing strengths and weaknesses
- Use models like Ansoff Matrix
- Manage analyses for a comprehensive view
- Apply effective growth strategies
- Analyze financial and operational performance
About this course
Corporate performance analysis is a vital process aimed at evaluating the financial and operational performance of companies using a variety of analytical models and tools. This course aims to equip learners with the knowledge and skills necessary to understand and effectively apply these models. We will discuss how to use financial ratios such as liquidity ratios, debt ratios, profitability ratios, and activity ratios to assess companies' financial performance. Additionally, we will cover how to analyze financial data and use it to make informed strategic decisions. Furthermore, we will discuss the importance of analyzing the external environment of the company using models like PESTLE analysis, which focuses on political, economic, social, technological, legal, and environmental factors. Through this course, you will learn how to identify the strengths, weaknesses, opportunities, and threats facing companies and how to use this information to develop effective strategies.
Expected outcomes
- Ability to analyze corporate performance using various tools and techniques.
- Develop strategic insights based on provided analyses.
- Understand how to use models to analyze values and growth strategies.
- Prepare comprehensive reports that support management decision-making.
Course content
1Corporate Performance Analysis Models
12 lectures
- Introduction to Company Analysis12:05
- Analyzing the Internal Environment15:07
- Analyzing the External Environment12:48
- Analyzing Strengths and Weaknesses13:39
- Analyzing Porter's Competitive Forces17:55
- Analyzing the Value Chain14:18
- Analyzing the Marketing Mix13:29
- Growth Strategies Using the Ansoff Matrix Model12:56
- Financial Analysis (Part One)11:17
- Financial Analysis (Part Two)11:02
- Analyzing Human Resources11:26
- Integrating Analysis Models11:43
2Attachments
1 attachments
- Downloading the Workbook
Instructor

Dr. Aya Al-Arabi





