Instructor Tools and Marketing Skills
Instructor Tools and Course Marketing Skills
What you'll learn
- Learn to set up lectures using Zoom
- Manage lecture schedules with Calendly
- Master digital marketing tools for courses
- Use ads to attract visitors to the platform
- Understand SEO for YouTube visibility
- Design effective marketing strategies for courses
About this course
For instructors looking to deliver their lessons online, a wide range of tools, software, and platforms are available to create an ideal learning environment that attracts students and provides a distinctive educational experience. In this course, you will learn how to use the most prominent tools for conducting live seminars and lectures professionally, and easily organize appointments using specialized platforms for booking consultations and sessions. Additionally, we will explain how to use innovative techniques and ideas to engage with targeted students in an appealing and effective manner. Whether you are a beginner or have prior experience, this course will equip you with the practical tools and knowledge needed to deliver your online lessons professionally and systematically, ensuring you attract your target students and achieve the best educational outcomes.
Expected outcomes
- Prepare and organize live lectures professionally.
- Facilitate appointment booking and communication with students.
- Enhance digital presence and increase awareness of educational courses.
- Utilize digital marketing tools to boost course sales.
- Manage lectures and students easily using advanced tools.
Course content
1Using Zoom for Live Lectures
10 lectures
- Creating an Account on Zoom and Setting Up the Profile8:48
- Creating and Scheduling Live Lectures8:30
- Using Zoom as a Presenter7:35
- Waiting Room7:05
- Participant Window5:31
- Meting Window3:08
- Pools & Quizzes4:05
- Share Screen & Remote Control7:37
- Breakdown Rooms3:22
- White Boards2:57
2Using Calendly to Organize Lectures Automatically and Link to Learning Platforms
10 lectures
- Appointment Systems4:50
- Account Settings8:41
- Integrations7:36
- Avelability5:15
- Create Events14:33
- Additional Optional12:36
- Reschedule & Cancelation5:01
- Workflows6:21
- Add a Page to the Learning Platform Including the Booking System7:10
- Routing Forms5:26
3Tools and Skills for Marketing Educational Courses
3 lectures
- YouTube SEO7:25
- Promote Lectures on YouTube3:39
- Paid Ads to Attract Visitors to the Learning Platform13:40
Instructor
Ahmed Hassan Khamis
This course is part of the diploma
