YouTube SEO
Rank in Search Results from First Video
What you'll learn
- Prepare video content with SEO in mind
- Understand the factors that improve YouTube SEO
- Install the TubeBuddy tool
- Use TubeBuddy to improve your SEO
- Understand what SEO is and why we need it
- Learn how search engines work
- Get to know the SERP and its components
- Understand the factors that affect search ranking
About this course
This course teaches YouTube SEO, which means optimizing your videos so they appear in search results on YouTube and Google. It starts with preparing your video content with SEO in mind from the very beginning, then explains the factors that improve YouTube SEO in three consecutive parts covering the most important ranking signals. After that you learn how to install the TubeBuddy tool and use it to improve your SEO and choose keywords. The course also covers general SEO basics: what SEO is and why we need it, how search engines work, what the search engine results page (SERP) is and what it contains, and which factors affect the ranking of results. It suits content creators, channel owners, and anyone who wants their videos to reach a larger audience, whether you are a beginner or already have a channel. You do not need any previous SEO experience, because the explanation starts from the foundation. By the end, you will be able to prepare an SEO-friendly video, use the TubeBuddy tool, and understand how search results are ranked.
Expected outcomes
- Improve video visibility in search results
- Increase views and sales
- Select appropriate keywords
- Optimize titles, descriptions, and thumbnails
- Apply effective SEO strategies
- Enhance engagement with your target audience
Learner reviews
- ★★★★★AMRO S.·منذ 4 شهرشاهد 90٪
احترافي ومفيد جداً
- ★★★★★Mustafa M.·منذ 5 شهرشاهد 100٪
Very useful and practical
- ★★★★★Youssef E.·منذ 5 شهرشاهد 60٪
دورة جيدة وممتازة فيها أسرار مهمة
- ★★★★★Waleed M.·منذ 5 شهرشاهد 60٪
ممتلز جدا الف مليون شكرا لشركة easyt thanks for you
- ★★★★★رجب ي.·منذ 5 شهرشاهد 50٪
verry good
Course content
1Professional SEO for Websites and YouTube
4 lectures
- What is SEO and Why Do We Need It?Defines SEO and why it is needed, noting it is tuned page by page, introduces Semrush for analysis, and cites statistics showing most searchers never go past the first page of results.16:19
- How Do Search Engines Work?Explains how search engines work through three stages, crawling, indexing and ranking, the role of crawlers and Google Search Console, and how to check whether a site is indexed using the site: command.8:57
- What is the SERP Page and What Are Its Components?Explains the parts of the search results page (SERP): paid ads, rich snippets, featured snippets, hotel and job boxes, and how appearing in them depends on adding Schema Markup to the site.22:14
- Factors Affecting Search Engine Results RankingExplains the factors that affect search ranking, noting that Google aims to serve searchers, and groups them into on-page, off-page, technical and user interaction, stressing site speed, mobile friendliness and brand strength.21:16
2YouTube SEO
6 lectures
- Preparing Video Content with SEO ConsiderationsExplains preparing a video for YouTube SEO: hooking viewers in the first 10 seconds, increasing watch time and engagement, naming the file after its content, and uploading it as unlisted before adjusting its details.5:01
- YouTube SEO Improvement Factors (Factors 1 to 4)Covers the first four YouTube SEO factors: a keyword-rich title based on competitor research, the description with keywords in its first two lines, timestamped chapters with sub-titles, and the thumbnail.11:08
- YouTube SEO Improvement Factors (Factors 5 to 7)Covers factors five to seven of YouTube SEO: placing the video in playlists, using tags to mark priority keywords, and choosing the video category by copying the category used by popular channels.6:02
- Factors for Improving YouTube SEO (Factors 8 to 10)Covers factors eight to ten: adding subtitles through an SRT file to gain foreign views, setting up the end screen with suggested playlists, adding cards with a subscribe call to action, then publishing the video.11:58
- Installing TubeBuddy ToolExplains what appears in an organic search result: the page title, description and URL, which are among the most important ranking factors along with page content, and the need to include the keyword and choose it carefully.8:31
- Using TubeBuddy Tool for SEO ImprovementExplains keyword types by match type (broad, phrase and exact), by length (short and long-tail) in terms of competition, cost and search volume, and by searcher intent.13:35
Instructor
Ahmed Hassan Khamis
