Customer Attraction Magnet

About this course

This course teaches you how to attract new customers with the idea of a lead magnet, which is a useful offer or piece of content you give a potential customer so they leave their details and move closer to buying. It begins with an important question: why do customers not buy? You learn the reasons that make a visitor leave without purchasing. Then you move on to writing the right advertising message and preparing an offer that is hard to refuse. After that you learn the types of lead magnets, their features and their goals, so you can choose the type that suits your business. The course helps owners of small businesses, people who work in marketing and sales, and anyone who wants more customers through online marketing. You do not need any previous experience, because the lessons start from the basics and go step by step with simple examples. By the end you will be able to understand customer behavior before buying, write a clear advertising message, and design an attractive offer that fits your business and helps you bring in new customers. Each lesson builds on the one before, and you can return to any lesson whenever you like.

Expected outcomes

• Apply effective strategies to attract new customers
• Build strong relationships with existing customers
• Increase customer loyalty and improve their experience
• Achieve sustainable growth in sales and profits
• Develop digital marketing skills to enhance attraction

Course content

Instructor

Ahmed Hassan Khamis

He has developed computer science curricula for various Arab universities and taught at Alexandria University. He has authored over 120 educational books in computer science.

448.6K views42 courses