Business Analysis

Enhancing Business Effectiveness through Data-Driven Decisions

Project Management & Leadership4.9(80)2h 53m13 lectures2 sections

What you'll learn

  • Understand business analysis and why it matters
  • Learn the role of the business analyst
  • Understand business analysis terms
  • Learn the business analysis life cycle
  • Work with stakeholders
  • Analyze the internal and external business environment
  • Learn the stages of business analysis
  • Use business analysis tools

About this course

This course explains business analysis and how it helps companies make better decisions. You start with an overview of business analysis, then the role of the business analyst and some important terms in the field. Next you learn about the business analysis life cycle, and about stakeholders and their relationship with the business analyst. Then you move on to the internal and external business environment, followed by the stages of business analysis in two parts, and the tools of business analysis, also in two parts. The course ends with a general summary and results, along with a downloadable workbook. It suits anyone thinking of working as a business analyst or data analyst, as well as business owners and employees who want to understand how decisions are built on analysis. No previous experience is needed, because the course starts with the basic concepts and builds up gradually. By the end, you will be able to understand the role of the business analyst, its stages and tools, analyze the internal and external work environment, and deal with stakeholders.

Expected outcomes

  • Comprehensive understanding of the analyst's role in improving processes and decision-making.
  • Ability to apply business analysis tools and phases in various environments.
  • Effectively engage with stakeholders and interested parties.
  • Analyze internal and external business environments to identify challenges and opportunities.
  • Provide analysis-based recommendations to enhance organizational performance.

Learner reviews

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  • ★★★★★سليمان ح.·منذ 1 شهرشاهد 50٪

    ممتاز ويعطي خبرة جيدة في المجال

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Course content

1

Business Analysis

12 lectures
  1. Overview of Business AnalysisGives an overview of business analysis: its definition and importance for seizing opportunities and solving problems, its goals and benefits such as competitive advantage and time savings, plus job titles and professional certifications.14:43
  2. Role of the Business AnalystDefines the business analyst as the link between stakeholders and the project manager, and covers the role's responsibilities, technical skills such as working with data, and personal skills such as communication, flexibility and creativity.15:15
  3. Some Terminology in Business AnalysisExplains common business analysis terms such as requirements, goals versus objectives, scope, user stories and stakeholders, and how requirements are ranked by priority.15:42
  4. Life Cycle in Business AnalysisExplains the life cycle concept in business, the stages of the product life cycle (PLC) from growth through maturity to decline, and how it relates to the project and to the roles of the business analyst and project manager.15:21
  5. Stakeholders and Business AnalystShows that the business analyst's field is data under many job titles, and identifies the stakeholders the analyst deals with, such as quality teams, senior management, government bodies and end users.9:25
  6. Business Analysis EnvironmentExplains the internal business environment and its elements: company structure, culture, financial resources, and human and technical capabilities, and how they affect decision making and competitiveness.14:34
  7. External Business Analysis EnvironmentExplains the external business environment and its factors: economic, social and cultural, technological, political and legal, and environmental, and how the analyst weighs them when assessing a product and its market.14:35
  8. Business Analysis Stages (Part One)Covers the first part of the business analysis stages: identifying needs, assessing the current situation, identifying stakeholders, planning, extracting and collecting data, and analyzing data.13:57
  9. Business Analysis Stages (Part Two)Completes the business analysis stages: data refinement, defining requirements, presenting results and decision making, designing and implementing the solution, monitoring and evaluation, and product launch.16:55
  10. Business Analysis Tools (Part One)Covers two business analysis tools: SWOT analysis of strengths, weaknesses, opportunities and threats, and PESTLE analysis, which classifies external political, economic, social and technological factors.15:39
  11. Business Analysis Tools (Part Two)Covers three business analysis tools: the stakeholder matrix based on power and interest, brainstorming sessions, and the backlog with requirements ranked by priority.13:26
  12. General Summary and ResultsRecaps the whole course: the definition of business analysis, the analyst's role and skills, stakeholders, the internal and external environments, the twelve analysis stages, and tools such as SWOT.14:24
2

Add-ons

1 attachments
  1. Download the Work Book

Instructor

Mohamed Abdulrahim

Mohamed Abdulrahim

He holds an MBA from the Maritime Academy of Science and Technology with honors and works as a consultant and trainer in management sciences for major Arab institutions and companies.
5,651 views2 courses

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